Honda will roll out its Hatchback, Honda Jazz by mid-2009

Honda after launched the new Accord v6 said its ‘Jazz’ hatchback would hit the Indian roads by middle of this year, though the compact car would trail the “Honda City” sedan in terms of sales volumes.
The Jazz will be a premium segment hatchback and we do not expect that it will overcome the sales numbers of the City sedan in India. The Jazz is priced higher than the City in many foreign markets, including Thailand, but still manages to sell more. He said he was not worried about the premium tag associated with the Jazz. The price or premiumness will be determined by the customer. We are confident that the model will be well accepted in India
The company also launched the advanced version of its premium sedan Accord with a 3.5 litre i-VTEC engine, priced between Rs 24.8 lakh and Rs 25.35 lakh (ex-showroom, Delhi).
Jazz will sport a 1.2-litre petrol engine and will be competitively priced for the Indian market and get the premium tag due to the company’s focus on making it luxurious and safe by adding features like
- Airbags,
- ABS (anti-lock braking system)
- G-CON Technology (an advanced passive shielding that offers the occupant a survival zone in case of an unavoidable collision).
Honda, however, believes that customers would be willing to pay for the additional features.
Info
Published on Saturday, Mar 14th, 2009 at 9:17 am under categories : HondaTags : Auto News, hatchback, Honda, Jazz
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